{"id":58315,"date":"2021-11-02T13:02:04","date_gmt":"2021-11-02T13:02:04","guid":{"rendered":"https:\/\/www.incrementors.com\/blog\/?p=58315"},"modified":"2024-01-19T10:17:45","modified_gmt":"2024-01-19T10:17:45","slug":"how-to-write-a-blog-post-that-ranks","status":"publish","type":"post","link":"https:\/\/www.incrementors.com\/blog\/how-to-write-a-blog-post-that-ranks\/","title":{"rendered":"How To Write A Blog Post That Ranks Higher On Google"},"content":{"rendered":"\n

If you already have experience in blog writing, you know how much effort it takes.<\/p>\n\n\n\n

From researching on the new topic to pressing the publish button, it is a very lengthy process and takes even days to write a blog. <\/p>\n\n\n\n

And when you don\u2019t get any results or traffic even after working hard for days, it could be a major letdown for you.<\/p>\n\n\n\n

Then, you might keep asking yourself the question \u201chow to write a blog post that drives traffic?\u201d<\/p>\n\n\n\n

Well, sometimes it happens to almost everyone.\u00a0<\/p>\n\n\n\n

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\"\"<\/center>\n<\/div>\n
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Unlock Your Free SEO Audit Now<\/h3>\n

Unlock your website’s full potential! Get a FREE SEO Audit with 60+ checks. Don’t miss insights for online success.<\/p>\n\nGet a Free Audit<\/a>\n<\/div>\n<\/div>\n\n\n\n

<\/p>\n\n\n\n

Why? Because there are about 70 million posts being published each month by WordPress users.<\/em><\/p>\n\n\n\n

Source: optinmonster.com<\/p>\n\n\n\n

Such a crowded place it is, making it difficult for blogs to rank #1 on Google. <\/p>\n\n\n\n

But don’t worry! We have an ultimate solution for this problem. <\/p>\n\n\n\n

Here I have brought you blog writing tips to increase Google ranking. <\/p>\n\n\n\n

So, let\u2019s get started and dive into the ocean of Blog Writing Tips. <\/p>\n\n\n\n

What Does Blog Ranking On Google Means?<\/h2>\n\n\n\n

Blog ranking on Google means getting your blog listed in search results when somebody searches by the relevant keywords. <\/p>\n\n\n\n

As a content writer of the website, it should be your fundamental aim to get your blog rank high on G<\/p>\n\n\n\n

Google. <\/p>\n\n\n\n

Now, just answer a simple question.<\/p>\n\n\n\n

How many times do you even go to the second page of the search results?<\/p>\n\n\n\n

Never.<\/p>\n\n\n\n

Right?<\/p>\n\n\n\n

And trust me, everyone else out there does exactly the same. <\/p>\n\n\n\n

I hope now you have got an idea about how important it is to rank high on the Google search engine results page. <\/p>\n\n\n\n

If your blog is not ranking on the Google search engine results page, nobody will ever get to see your blog ever. <\/p>\n\n\n\n

It is important for your blog to rank high on the Google search engine results page because this is exactly where the traffic comes from. <\/p>\n\n\n\n

So, now I am going to tell you how to write a blog post that will improve your Google Ranking.<\/p>\n\n\n\n

How to Write a Blog Post That Ranks #1 on Google?<\/h2>\n\n\n\n
\"Rank<\/figure>\n\n\n\n

Find Topics Within Your Niche<\/h3>\n\n\n\n

Before you even start writing, you first need to find out the topics within your niche. Finding the right topics within your niche is not very difficult. You just need to do the research properly. <\/p>\n\n\n\n

So, here are some tips to do research to find out the right topics within your niche. <\/p>\n\n\n\n

A) Pick A Topic That People Want To Read About <\/strong><\/p>\n\n\n\n

You will have to choose the topics people are interested in. For selecting such topics you need to do marketing research.<\/p>\n\n\n\n

Let me tell you the best application for doing market research, that is, Google Trends.<\/strong><\/p>\n\n\n\n

\"Google<\/figure>\n\n\n\n

By using Google Trends, you can find the topics that are fresh and are in trends. This is an important step because the graph shows whether people are interested in reading the respective topic or not. <\/p>\n\n\n\n

You can compare multiple topics at the same time.<\/p>\n\n\n\n

\"Compared<\/figure>\n\n\n\n

You can even compare the topic by sub-region in Google Trends. <\/p>\n\n\n\n

With the help of this tool, you can find the best topic to write about. <\/p>\n\n\n\n

B) Take Help Of The Tools Like Ahrefs<\/strong><\/p>\n\n\n\n

\"Ahref<\/figure>\n\n\n\n

You might be thinking; \u201chow would Ahrefs help me find the best topics to write about?\u201d<\/p>\n\n\n\n

Well, it will surely help you find the best topics. <\/p>\n\n\n\n

Eager to know how?<\/p>\n\n\n\n

I will explain it to you by a step-by-step process to find the trending topic. <\/strong><\/p>\n\n\n\n

A) First of all, you need to do the competitor analysis. For that, you can take the link of your competitor\u2019s top-ranking blog and paste it here in \u2018Site Explorer\u2019. <\/p>\n\n\n\n

\"Ahref<\/figure>\n\n\n\n

B) After clicking on the Search button, the screen will show something like this. Here you will see the whole analysis of the article. <\/p>\n\n\n\n

\"Ahref<\/figure>\n\n\n\n

C) Then, click on Organic Searches. Here you will get the lists of the keywords ranking on the top. <\/p>\n\n\n\n

\"Ahref<\/figure>\n\n\n\n

D) You can use these keywords in your article. Plus, you can also apply some keywords in making the title for your articles.<\/p>\n\n\n\n

Apart from that, you can also find out the Target Keywords<\/strong> and Keyword Variations<\/strong> for your articles. <\/p>\n\n\n\n

After exploring all this data, you can easily make the searchable titles and keywords to add to your blog articles. <\/p>\n\n\n\n

By applying this tactic, you can easily improve your blog ranking and rank high on Google. <\/p>\n\n\n\n

Create Buyer Persona<\/h3>\n\n\n\n

You must be wondering, \u201cWhat is this new term called, buyer persona?\u201d <\/p>\n\n\n\n

And even if you have some idea about buyer persona, you might be thinking \u201cIs it necessary to create a buyer persona for blog writing?\u201d<\/p>\n\n\n\n

For your kind information, It is very important to create a buyer persona even for blog writing. <\/p>\n\n\n\n

\u201cA buyer persona is an imaginable representation of your audience\u201d<\/p>\n\n\n\n

\"Buyer<\/figure>\n\n\n\n

A well-worked buyer persona will help you do your task a little better because then you know the ones who are going to read your blogs. <\/p>\n\n\n\n

Now, I Will Tell You Some Benefits Of Creating A Buyer Persona:<\/strong><\/p>\n\n\n\n

A well-researched buyer persona will help you in many ways:<\/p>\n\n\n\n

A) You will get to know your audience better. <\/p>\n\n\n\n

B) In what unique way you are going to serve your audience. <\/p>\n\n\n\n

C) What challenges your audience might face.<\/p>\n\n\n\n

Read more: <\/strong>How to Create a Buyer Persona- To Better Understand Your Customers<\/a><\/p>\n\n\n\n

Focus On Your Keywords<\/h3>\n\n\n\n

Using relevant keywords for blog writing is an important part of SEO Strategy. <\/p>\n\n\n\n

Knowing how to use keywords, meta title, and meta description in the article will give your blog an immense boost which will help you to rank #1 on Google.<\/p>\n\n\n\n

It doesn\u2019t matter if you are a start-up or experienced organization in the world of the internet, it is not possible to rank high in Google without proper use of keywords. <\/p>\n\n\n\n

Because your keywords serve your target audience. <\/p>\n\n\n\n

Now, let\u2019s understand how you can select the right keywords for your blog articles:<\/strong><\/p>\n\n\n\n

A) Find Keywords From Google Source<\/strong><\/p>\n\n\n\n

\"Google<\/figure>\n\n\n\n

Google has more data than any other platform. You can use \u201cGoogle Autosuggestion\u201d to find the relevant keywords for your articles. <\/p>\n\n\n\n

These suggestions are based on the popularity of the past searches on that respective keyword. <\/p>\n\n\n\n

So, you can use those autosuggestions as keywords in your blog articles. <\/p>\n\n\n\n

B) Get Into Related Searches <\/strong><\/p>\n\n\n\n

You can find relevant keywords in \u201cRelated Searches\u201d as well. <\/p>\n\n\n\n

\"Google's<\/figure>\n\n\n\n

These suggestions come down in the SERP(Search Engine Results Page). Google will show you results that are relevant to your target keyword.<\/p>\n\n\n\n

C) People Also Ask<\/strong><\/p>\n\n\n\n

\"People<\/figure>\n\n\n\n

This is also the best way to find out the relevant keywords for your article. Here, you can find out the questions people are asking relevant to your keywords. <\/p>\n\n\n\n

D) Use Keyword Research Tool, KeywordTool.io <\/strong><\/p>\n\n\n\n

\"Keywordtool.io<\/figure>\n\n\n\n

This is a tool, named Keyword Tool. You can use this tool for free or you can purchase its premium version as per your requirement. <\/p>\n\n\n\n

\"Find<\/figure>\n\n\n\n

With the help of this tool, you can discover thousands of long-tail and short-tail keywords. <\/p>\n\n\n\n

If you use keywords in your articles after conducting proper research, your blog articles will rank #1 on Google for sure! <\/p>\n\n\n\n

Why? Because these are the keywords that people are actually searching for and it is essential to rank high in Google. <\/p>\n\n\n\n

Invest Some Time In Competitor Analysis<\/h3>\n\n\n\n

If you want to rank #1 on Google, you will have to beat the competition to become number #1. You will have to be closer to them to know their strategy. <\/p>\n\n\n\n

\"Competitor<\/figure>\n\n\n\n

So, here I have brought you some tips to do competitor analysis within your niche. <\/p>\n\n\n\n

First of all, you need to understand some things like,<\/p>\n\n\n\n

A) What Type Of Content Or Tactic Work For Them?<\/strong><\/p>\n\n\n\n

B) Where Your Competitors Are Lacking Behind?<\/strong><\/p>\n\n\n\n

C) Compare Their Engagement rates With Yours.<\/strong><\/p>\n\n\n\n

D) Check Out The Quality Of Your Content VS Competitors.<\/strong><\/p>\n\n\n\n

E) Find Out What Opportunities They Don\u2019t Have.<\/strong><\/p>\n\n\n\n

F) How Engaging Their Content Is<\/strong><\/p>\n\n\n\n

G) The Frequency Of Their Blog Posting<\/strong><\/p>\n\n\n\n

If you have proper answers to all these things, you can easily beat the competition in blog writing. <\/p>\n\n\n\n

Before we talked about the competitor analysis that you can do on your own without the help of any tool.<\/p>\n\n\n\n

Now, we will discuss the competitor analysis in which we will take the help of some tools. <\/p>\n\n\n\n

There is a tool named, SEMrush.<\/p>\n\n\n\n

\"Semrush<\/figure>\n\n\n\n

This is one of the best tools for competitor analysis. You can use it for free for some time.<\/p>\n\n\n\n

But later, you need to pay for it. <\/p>\n\n\n\n

You can easily get your competitor analysis with the help of this tool. <\/p>\n\n\n\n

Semrush also provides data about Domain Authority, Page Authority, Alexa ratings, average traffic, and backlinks volume, so that you can improve your blogs.<\/p>\n\n\n\n

You can also find targeted keywords and keyword variations on your competitors\u2019 blogs and later use them for your blogs.<\/p>\n\n\n\n

This tool will open a full analysis of your competitor before you. <\/p>\n\n\n\n

After getting the full competitor analysis, you can easily build a strategy for your own blogs and work accordingly. <\/p>\n\n\n\n

That\u2019s how you can increase google ranking <\/p>\n\n\n\n

Spill Out Your Creativity <\/h3>\n\n\n\n

\u201cCreativity is the key\u201d<\/p>\n\n\n\n

If you want to know how to write a blog post that your audience feels connected to, you need to be creative with your words.<\/p>\n\n\n\n

If you are not creative enough, people will never engage with your content.<\/p>\n\n\n\n

Here are some tips to be creative with your blogs:<\/p>\n\n\n\n

A) Just write your heart out.<\/p>\n\n\n\n

B) Write strong and bold headings, and pick hook points in your titles and headings <\/p>\n\n\n\n

C) Write a strong introduction and connect with people. <\/p>\n\n\n\n

D) Pick the images that speak something.<\/p>\n\n\n\n

E) Use a conversational tone in your blog<\/p>\n\n\n\n

If you keep these things in your mind while writing your blog, it will definitely help in ranking articles high on Google. <\/p>\n\n\n\n

Why? Because these are the things that bind the reader with words. <\/p>\n\n\n\n

But\u2026 but\u2026 but\u2026<\/p>\n\n\n\n

We are not finished yet. <\/p>\n\n\n\n

Here I have brought you a complete checklist to find out if your content is going in the right direction or not.<\/p>\n\n\n\n

\"Blog<\/figure>\n\n\n\n

If you carefully and consciously use this checklist, The question does not arise that your article should not rank.<\/p>\n\n\n\n

Add Alt Text Images<\/h3>\n\n\n\n

You might be wondering after reading this title, \u201cI want to know how to write a blog post that drives traffic, but what is this Alt Text Images? And, how is it going to help my blog articles increase Google ranking?” <\/p>\n\n\n\n

Trust me, it does help your blog articles become top-ranking blogs.<\/p>\n\n\n\n

Want to know how?<\/p>\n\n\n\n

Let\u2019s read it further.<\/p>\n\n\n\n

First of all, we will discuss, what is Alt Text Images.<\/p>\n\n\n\n

\u201cIf an image on a webpage fails to load on a user’s screen, alt text is the textual material that shows in its stead.\u201d<\/p>\n\n\n\n

For example, you can see this picture:<\/p>\n\n\n

\n
\"Alt<\/figure><\/div>\n\n\n

This feature is also used for Google crawlers. When Google crawlers come and read your content, they don’t read the entire thing or look at the images.<\/p>\n\n\n\n

They use Alt Text images to read the images in the content. So, basically, it is not used for humans but for Google crawlers. <\/p>\n\n\n\n

While writing for Alt text images, you need to be clear, specific, and peculiar about the description of the image. <\/p>\n\n\n\n

Also, your Alt Text Image description must include your \u201cTarget Keywords\u201d along with keyword variation.<\/p>\n\n\n\n

Some points to keep in mind before writing an Alt Text Image description:<\/strong><\/p>\n\n\n\n

A) Keep your Alt text shorter than 125 characters. <\/p>\n\n\n\n

B) Apply keywords <\/p>\n\n\n\n

C) Don\u2019t start your description with texts like \u201cimage of\u2026\u201d. Be specific.<\/p>\n\n\n\n

D) Don\u2019t put your keyword in every image<\/p>\n\n\n\n

E) Don\u2019t make grammatical errors.<\/p>\n\n\n\n

If you seriously take care of such things, the crawlers will definitely take your blog seriously and may rank it higher.<\/p>\n\n\n\n

Provide Your Visitors CTA (Call To Action)<\/h3>\n\n\n\n

If there\u2019s a question always raised in your mind, \u201cHow to write a blog post that drives traffic?\u201d  <\/p>\n\n\n\n

Then, the chances are you are probably trying to generate money from blog articles.<\/p>\n\n\n\n

Just answer a simple question; \u201cwhat is the point of writing an article if you don\u2019t get any conversion?\u201d<\/p>\n\n\n\n

I hope you don\u2019t want visitors to come and just get bounced back forever.<\/p>\n\n\n\n

Right?<\/p>\n\n\n\n

Well, nobody wants that.<\/p>\n\n\n\n

So, you must provide them with some CTAs, so that they remain engaged with you.<\/p>\n\n\n\n

\"Call-to-Action\"<\/figure>\n\n\n\n

The call-to-action could include:<\/strong><\/p>\n\n\n\n

A) Click on any other blog relevant to the topic.<\/p>\n\n\n\n

B) Sign up to Email<\/p>\n\n\n\n

C) or, Purchase the product.<\/p>\n\n\n\n

Or it could be anything as per your choice but the fact that I want to let you know is you will have to provide some CTA for your visitors.<\/p>\n\n\n\n

Also, it is beneficial for your impression before the Google bots. <\/p>\n\n\n\n

When Google bots get to see that your blog is getting many clicks on the CTA or many activities are taking place by the visitors, it will take it positively and improve your Google ranking.<\/p>\n\n\n\n