Cusp Dental Healthcare SEO Success
Company Overview
Cusp Dental is a premier dental clinic offering comprehensive dental care services. They partnered with Incrementors to improve their local SEO presence and attract more patients from their service areas.
About Cusp Dental
Cusp Dental provides a wide range of dental services including general dentistry, cosmetic procedures, and specialized treatments. Their team of experienced dentists is committed to delivering exceptional patient care in a comfortable environment. They needed to increase their online visibility to reach more potential patients.
Services Performed
Local Search Visibility
Patient Inquiries Increase
Google Maps Ranking Improvement
Our Solutions
Google My Business Optimization
Complete GMB profile optimization including photos, services, Q&A management, and weekly posts to boost local visibility.
Local Citation Campaign
Built and corrected citations across 100+ local and healthcare directories ensuring NAP consistency.
Patient Review Strategy
Implemented automated review request system resulting in 85% increase in positive Google reviews.
Service Page Optimization
Created detailed service pages for each dental procedure targeting local keywords and patient concerns.
Project Timeline
Local SEO Foundation
GMB optimization, citation audit, and website local SEO improvements implemented.
Local SEO Foundation
GMB optimization, citation audit, and website local SEO improvements implemented.
Content & Reviews
Service pages created, review management system launched, and patient testimonial collection started.
Content & Reviews
Service pages created, review management system launched, and patient testimonial collection started.
Authority Building
Local link building, community engagement, and ongoing optimization achieved 300% visibility increase.
Authority Building
Local link building, community engagement, and ongoing optimization achieved 300% visibility increase.
Detailed Results
Google Maps Rankings
Not in top 20
Top 3 for 15 keywords
Monthly Patient Calls
45 calls
124 calls
Google Reviews
12 reviews (3.8 stars)
67 reviews (4.8 stars)
Website Appointments
8/month
32/month
Our Approach and Strategy
Our healthcare SEO strategy focused on local search optimization to help Cusp Dental reach patients in their service areas. We optimized their Google My Business profile, built local citations, and created content addressing common dental concerns. We also implemented a review management system to build trust with potential patients.
Challenges
Healthcare marketing requires compliance with various regulations and building trust with potential patients. Cusp Dental faced competition from established dental practices with strong local presence. They needed to differentiate themselves while maintaining a professional online presence.
"Our patient inquiries have nearly tripled since working with Incrementors. Their local SEO expertise helped us become the top-rated dental clinic in our area."
Dr. Sharma
Lead Dentist, Cusp Dental