Business Internet Now B2B Services Success
Company Overview
Business Internet Now provides business internet and telecommunications solutions to companies across the United States. They partnered with Incrementors to improve their search visibility and generate more B2B leads.
About Business Internet Now
Business Internet Now connects businesses with the best internet service providers and telecommunications solutions for their specific needs. They help companies compare options, negotiate rates, and find the most reliable connections for their operations. Their goal is to simplify the process of finding and setting up business internet services.
Industry
B2B Services / Telecommunications
Website
Visit SiteProject Duration
5 Months
Team Size
4 Specialists
Services Performed
Organic Traffic Increase
Lead Generation Growth
Search Ranking Improvement
Our Solutions
Provider Comparison Content
Created comprehensive ISP comparison guides for major US cities driving high-intent traffic.
Quote Request Optimization
Redesigned quote request forms with progressive disclosure, reducing abandonment by 45%.
Speed Test Tool Integration
Implemented interactive speed test tool that captures business contact information while providing value.
Industry-Specific Landing Pages
Created pages targeting specific industries (healthcare, legal, finance) with tailored internet solutions.
Project Timeline
Technical Foundation
Complete technical audit, site speed optimization, and crawlability improvements implemented.
Technical Foundation
Complete technical audit, site speed optimization, and crawlability improvements implemented.
Content Expansion
Launched 40+ city comparison pages, industry landing pages, and educational content hub.
Content Expansion
Launched 40+ city comparison pages, industry landing pages, and educational content hub.
Lead Optimization
Form optimization, A/B testing, and link building achieved 180% traffic growth.
Lead Optimization
Form optimization, A/B testing, and link building achieved 180% traffic growth.
Detailed Results
Quote Requests
65/month
156/month
Organic Sessions
8,500
23,800
Keywords in Top 10
42
185
Form Completion Rate
8%
22%
Our Approach and Strategy
Our B2B SEO strategy focused on targeting business decision-makers searching for internet solutions. We optimized their service pages for relevant keywords, created comparison content, and built authority through industry publications. Technical SEO improvements helped improve site performance and user experience.
Challenges
The B2B telecommunications space is competitive with many established players. Business Internet Now needed to differentiate their service comparison approach while reaching businesses actively searching for internet solutions. The sales cycle for B2B services is typically longer, requiring multiple touchpoints.
"The comparison content strategy Incrementors developed has been a game-changer. Businesses now find us when searching for internet solutions, and our quote requests have more than doubled."
Operations Manager
Business Internet Now